So first there was this: http://mashable.com/2012/01/24/mcdonalds-twitter-campaign/ A Twitter campaign that was supposed to reveal positive stories from McDonald’s suppliers turned into a nasty hashtag hijacking, as unhappy customers tweeted a variety of unpleasant tales — such as finding fingernails in their food. The hashtag #McDStories started last week with a few tweets from the brand, promoting [...]

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Living Pictures This is a whole new paradigm in photographic recording and science. “About Living Pictures The way we communicate visually is evolving rapidly, and people’s expectations are changing in lockstep. Light field cameras offer astonishing capabilities. They allow both the picture taker and the viewer to focus pictures after they’re snapped, shift their perspective [...]

A nice video view on the effects of SOPA. Watch: http://fightforthefuture.org/pipa

DC Entertainment has unveiled its new dynamic brand identity, sending a clear message that they’re not content to stand still. The unifying theme across DC’s most famous characters is that of a hidden identity: Batman as Bruce Wayne, Superman as Clark Kent, and an unknown character under the “V” mask; this idea has been brought [...]

We should do a Deepend comp to make some of these:

The World Food Programme gave Molly, a 12 year old girl from The Mathare slum in Nairobi, Kenya, a small video camera to capture her daily life. This is Episode 1.

From Forbes.com http://www.forbes.com/sites/erikkain/2012/01/21/does-online-piracy-hurt-the-economy-a-look-at-the-numbers/ Well worth a read if you are interested in SOPA. Excerpt: Julian Sanchez has an excellent piece in Ars Technica which takes a look at the claim that content creators are being discouraged from creative pursuits due to online piracy – a claim that has fueled the recently stalled anti-piracy legislation in [...]

A new app hits the mobile market that allows users to scan their skin and check if their moles are cancerous. “Using specific mathematical algorithms, the tool calculates the mole’s shape and surrounding skin by building a structural map to reveal tissue growth patterns that help to identify abnormal developments. It also takes into account the [...]

MINI teamed up with VICE magazine to create a video rich content campaign targeted at MINI car enthusiasts who enjoy or thrive to live on the wild side (or “wrong” side) Titled “All the Wrong Places” it was a global road trip competition executed on Facebook which launched late 2011. Fans go to MINI’s Facebook [...]